Representation and audience homework

Categorising stereotypes

Disability
Regionalism
Class
Age
Gender
Ethnicity
Sexuality

GENDER:

• Women are nurses, not doctors 
• Women are not as strong as men 
• Women are supposed to make less money than men 
• The best women are stay at home moms
• Women are supposed to look pretty
• Men do "dirty jobs" such as construction and mechanics; they are not secretaries, teachers, or cosmetologists 
• Men do not do housework 
• Men play sports 
• Men enjoy outdoor activities such as camping, fishing, and hiking 
• Men are in charge; they are always at the top 
• As husbands, men tell their wives what to do

Stereotypical media texts:

• Mean girls: This film portrays a stereotypical American high school which is run by a group of 'mean girls'. They are typical pretty popular girls everyone bows down to and is scared of in order for them to gain the power to run the school.
• Mens Fitness: The magazine cover shows a stereotypical picture of a 'ripped' man with a perfect body and physique to show men 'how they should look'. The writing around the image consists of phrases such as "rock hard abs" and "how to loose body fat fast" implying these are all steps men need to do in order to have the 'perfect' body.
• All about that bass- Meghan Trainer: This music video is all about how everyone should embrace being over weight and in some way shaming skinny people. The video consists of all plus size women who are against how the media embraces skinny people.

Countertypical:

An example of a piece of media that goes against classic stereotyping is the MoneySuperMarket advert with Dave strutting in a pair of heels and hot pants down the street. This is the complete opposite to the typical image of a man portrayed through the media usually shown as masculine and tough whereas this advert takes a completely different approach and shows a man showing his feminine side.