Looking at the Radio 1 playlist on the left and the breakfast show playlist on the right, you can see a large difference in the top songs, radio 1 playlist consists of songs in the top 40 charts, therefore they are new and popular songs. Whereas, the breakfast shows playlist has a wider range of songs including new, old and classics to attract a more wider audience.
I believe the reason the playlists are so different it because they have to attract the audience that listen to each show. The breakfast show has a wider range due to a more varied audience listen to it, having older songs such as the spice girls will be relatable for young adults as they are songs from their childhood. Whereas Radio 1 just mostly plays the charts as it is for the younger audience.
You can see the link to both these playlists trying to target the largely under 30 audience as they are the people who are most likely to listen to new and popular songs in the charts as it will be a range of music genres. Also, the breakfast show playlist is new songs but also songs which would be around when the audience would be growing up so they would know all the songs. This targets them as people will enjoy the songs and not want to change the radio station.
No comments:
Post a Comment